Salesforce logo Airtable logo

Connect Salesforce to Airtable

Technical Integration Guide & Cost Analysis

Integration Status

Salesforce offers a native integration with Airtable. For most standard use cases (basic contact sync, simple order transfer), this built-in connection is sufficient and free.

Data Flow Architecture

Salesforce Salesforce
← Bidirectional →
Changes reflect within 2-5 minutes due to API batching.
Airtable Airtable
API Tier
REST API v3
Auth Method
OAuth 2.0
Rate Limits
Standard SaaS Limits

Integration Overview

Connect Salesforce and Airtable to automate customer data sync, eliminate manual entry, and ensure compliance with audit trails and approval gates.

Primary Use Case

Sync customer data from Salesforce to Airtable for unified customer view, automated follow-up, and enhanced sales insights.

Setup Complexity

medium

Typical Setup Time

30 minutes

Field Mappings

Detailed mapping of how fields sync between systems.

contacts

Source FieldTypeTarget FieldDirectionNotes
EmailstringemailbidirectionalPrimary Key. Must be unique.
AccountIdidaccount_idbidirectionalRelationship link to Account.

Frequently Asked Questions

Does Salesforce integrate directly with Airtable?

Yes, Salesforce has a native integration with Airtable. It is available directly within the Salesforce app marketplace.

Is the connection between Salesforce and Airtable secure?

Yes. This integration typically uses OAuth 2.0, meaning you grant permission via a secure login window. You do not need to share your raw password, and you can revoke access at any time from your Salesforce security settings.

Is the sync one-way or two-way?

This is typically a one-way sync: Salesforce → Airtable. Changes in Airtable do not sync back to Salesforce.

Will existing data in Salesforce sync to Airtable?

Usually, no. Most native integrations are "forward-looking," meaning they only sync data created or updated *after* you activate the connection. To move historical data, you will likely need to perform a one-time CSV export/import manually.