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Connect SendGrid to HubSpot
Technical Integration Guide & Cost Analysis
Integration Status
SendGrid offers a native integration with HubSpot. For most standard use cases (basic contact sync, simple order transfer), this built-in connection is sufficient and free.
Data Flow Architecture
SendGrid HubSpot Integration Overview
Streamline customer data sync between SendGrid and HubSpot with our seamless integration. Automate email marketing and CRM data exchange for unified customer insights.
Primary Use Case
Sync SendGrid email marketing data with HubSpot CRM for unified customer profiles and automated follow-up.
medium
20 minutes
Frequently Asked Questions
How do I connect SendGrid to HubSpot? ▼
There's no native integration. To connect them, you will need a middleware tool like Make or n8n.
Is the connection between SendGrid and HubSpot secure? ▼
Yes. This integration typically uses OAuth 2.0, meaning you grant permission via a secure login window. You do not need to share your raw password, and you can revoke access at any time from your SendGrid security settings.
Is the sync one-way or two-way? ▼
This is typically a one-way sync: SendGrid → HubSpot. Changes in HubSpot do not sync back to SendGrid.
Will existing data in SendGrid sync to HubSpot? ▼
Usually, no. Most native integrations are "forward-looking," meaning they only sync data created or updated *after* you activate the connection. To move historical data, you will likely need to perform a one-time CSV export/import manually.
Can I sync custom fields? ▼
Native integration is limited to standard fields. For custom field mapping, use an automation tool. Make handles these edge cases well.