ActiveCampaign logo HubSpot logo

Connect ActiveCampaign to HubSpot

Technical Integration Guide & Cost Analysis

Integration Status

ActiveCampaign offers a native integration with HubSpot. For most standard use cases (basic contact sync, simple order transfer), this built-in connection is sufficient and free.

Data Flow Architecture

ActiveCampaign ActiveCampaign
→ One-Way
Standard API Latency
HubSpot HubSpot
API Tier
REST API v3
Auth Method
OAuth 2.0
Rate Limits
Standard SaaS Limits

Integration Overview

Connect ActiveCampaign to HubSpot for seamless customer data sync and automated workflows. Eliminate manual entry and boost sales productivity.

Primary Use Case

Sync customer interactions from ActiveCampaign to HubSpot for unified customer view and automated sales follow-up.

Setup Complexity

medium

Typical Setup Time

30 minutes

Frequently Asked Questions

How do I connect ActiveCampaign to HubSpot?

There's no native integration. To connect them, you will need a middleware tool like Make or n8n.

Is the connection between ActiveCampaign and HubSpot secure?

Yes. This integration typically uses OAuth 2.0, meaning you grant permission via a secure login window. You do not need to share your raw password, and you can revoke access at any time from your ActiveCampaign security settings.

Is the sync one-way or two-way?

This is typically a one-way sync: ActiveCampaign → HubSpot. Changes in HubSpot do not sync back to ActiveCampaign.

Will existing data in ActiveCampaign sync to HubSpot?

Usually, no. Most native integrations are "forward-looking," meaning they only sync data created or updated *after* you activate the connection. To move historical data, you will likely need to perform a one-time CSV export/import manually.

Can I sync custom fields?

Native integration is limited to standard fields. For custom field mapping, use an automation tool.

Can I add approval steps before syncing?

Native integrations can't do this. For workflows that need human review (e.g., "Manager must approve before creating invoice"), use Relay.app.