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Connect Airtable to HubSpot
Technical Integration Guide & Cost Analysis
Integration Status
Airtable offers a native integration with HubSpot. For most standard use cases (basic contact sync, simple order transfer), this built-in connection is sufficient and free.
Data Flow Architecture
Airtable
HubSpot Integration Overview
Streamline customer data sync between Airtable and HubSpot with our seamless integration. Automate data mapping and eliminate manual entry.
Primary Use Case
Sync customer data from Airtable to HubSpot for unified customer view and automated follow-up.
medium
30 minutes
Field Mappings
Detailed mapping of how fields sync between systems.
contacts
| Source Field | Type | Target Field | Direction | Notes |
|---|---|---|---|---|
| string | bidirectional | Primary Key. Must be unique. | ||
| first_name | string | firstname | bidirectional | Standard field mapping. |
Frequently Asked Questions
Does Airtable integrate directly with HubSpot? ▼
Yes, Airtable has a native integration with HubSpot. It is available directly within the Airtable app marketplace.
Is the connection between Airtable and HubSpot secure? ▼
Yes. This integration typically uses OAuth 2.0, meaning you grant permission via a secure login window. You do not need to share your raw password, and you can revoke access at any time from your Airtable security settings.
Is the sync one-way or two-way? ▼
This is typically a one-way sync: Airtable → HubSpot. Changes in HubSpot do not sync back to Airtable.
Will existing data in Airtable sync to HubSpot? ▼
Usually, no. Most native integrations are "forward-looking," meaning they only sync data created or updated *after* you activate the connection. To move historical data, you will likely need to perform a one-time CSV export/import manually.