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Connect Mixpanel to Segment
Technical Integration Guide & Cost Analysis
Integration Status
Mixpanel offers a native integration with Segment. For most standard use cases (basic contact sync, simple order transfer), this built-in connection is sufficient and free.
Data Flow Architecture
Mixpanel Segment Integration Overview
Connect Mixpanel to Segment for seamless customer data sync and unified analytics. Automate event tracking and eliminate manual data entry.
Primary Use Case
Sync Mixpanel customer behavior data to Segment for unified analytics and automated event tracking.
medium
20 minutes
Frequently Asked Questions
How do I connect Mixpanel to Segment? ▼
There's no native integration. To connect them, you will need a middleware tool like Make or n8n.
Is the connection between Mixpanel and Segment secure? ▼
Yes. This integration typically uses OAuth 2.0, meaning you grant permission via a secure login window. You do not need to share your raw password, and you can revoke access at any time from your Mixpanel security settings.
Is the sync one-way or two-way? ▼
This is typically a one-way sync: Mixpanel → Segment. Changes in Segment do not sync back to Mixpanel.
Will existing data in Mixpanel sync to Segment? ▼
Usually, no. Most native integrations are "forward-looking," meaning they only sync data created or updated *after* you activate the connection. To move historical data, you will likely need to perform a one-time CSV export/import manually.
Can I sync custom fields? ▼
Native integration is limited to standard fields. For custom field mapping, use an automation tool.
Can I add approval steps before syncing? ▼
Native integrations can't do this. For workflows that need human review (e.g., "Manager must approve before creating invoice"), use Relay.app.